Restaurant Owner Values Quick Turnaround Time

June 5, 2023

Saul and Rosa Robles always knew they wanted to own their own business. When the opportunity to purchase Fiesta Tequila Bar and Grill arose in 2019, they knew it was the perfect opportunity.

Need for Capital

Fiesta Tequila is family owned and operated in Rockford, IL, serving authentic, fresh Mexican cuisine daily. When the restaurant went up for sale, Saul knew he wanted to make an aggressive offer and was going to need additional capital to do so. He began to research and quickly realized banks weren’t going to be a viable option for him. He then decided to go to an Independent Sales Organization that ultimately connected him with Forward. Once he understood revenue-based financing, how it was different from the more traditional financing options he was familiar with, and what Forward could offer, he decided to go for it.  

Working With Forward Financing

Saul is on his eighth round of funding and keeps coming back to Forward because of the relationships. He loves how each Forward rep knows his story and history – he doesn’t need to reintroduce himself and his business each time he speaks with someone. This funding has been critical to running the restaurant for the past couple of years, and he appreciates having a financing partner that fundamentally understands his business. As Saul mentions, “We need answers quickly; time is money. And there’s always a quick turnaround time with Forward because we have a relationship without hurdles.”

The other benefit that Saul really values is payment relief. With any small business, emergencies are bound to arise, and revenues can fluctuate. Working with a company like Forward that can reduce or pause payments based on current revenue until his business regains its footing is so important. That flexibility is critical to Fiesta Tequila’s ongoing success.  And as they continue serving delicious, fresh Mexican food, and their customer base keeps growing, Saul knows he can always rely on Forward for any additional working capital he needs.

Interested in learning more about how Forward can help your business? Check out our product or submit your application today. Still have questions? Give us a call at 888-244-9099 or email us at info@forwardfinancing.com, our team is available Monday through Friday from 9 AM to 6 PM EST.